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What Is a Social Media Strategist, and What Role Do They Play in Your Marketing?

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Take a walk in a social media strategist’s shoes to find out what this role entails and why it’s key for marketing, advertising and branding!

Goodbye Expanded Text Ads: Here’s What’s Next, According to Google

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Are you ready to say goodbye to expanded text ads? Here’s what you need to know about Google’s latest policy change.

How to Optimize Google Ads to Make the Most of Your Budget

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Have you ever heard of the Courier from “Skyrim”? Gamers everywhere have learned to speak reverently of this non-player character (NPC). Whether we’re fighting dragons on a soaring mountain, exploring […]

SEO

9-Step Website Audit Checklist (+ Downloadable Template) [Infographic]

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Check out our website audit checklist and downloadable template to find out how you can optimize your site and boost your search rankings.

SEO

How to Use Moz for Organic Keyword Research (the Right Way)

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By the time you finish reading this, you’ll know how to use Moz to create a list of keywords that are worth targeting on your website.

5 Trends Shaping the Future of Digital Marketing

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What does the future of digital marketing look like? Our guide explores the top trends that are reshaping digital marketing as we know it.

How to Write a Testimonial in 5 Steps + 5 Examples (Infographic)

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What is a customer testimonial, how do you benefit from it and how can you write one? Here’s everything you need to know!

Choosing the Right Google Ads Bid Strategy [Guide]

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Choosing the right Google Ads bid strategy determines the success or failure of months of efforts. Learn how to get started.

Distribution Channel Strategy: Your Go-To Guide (Infographic)

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What are the different distribution channels you should be using in your organization? Learn how you can develop an efficient channel strategy.