How It Works

We use a multi-tiered infographic design model that customises the scope and size of your graphical assets to match your commercial needs. If your brand has big dreams, we’ve got big content.

Interactive infographics are the next frontier in content marketing, enabling your site visitors to directly interact with your brand – your readers become active participants in your brand’s content.

How Interactive Infographics are Created

Interactivity requires integration and proficiency with certain technologies, such as Adobe Illustrator and Photoshop, as well as Adobe After Effects. The web page that hosts the infographic should include embed code, typically from a custom-built tool or a third-party resource, which enables animated elements on the site.

The infographic creation process begins with a concept that requires involvement from Design, Animation and Tech departments. We provide standard infographic sizing options, but the best (or largest) ideas are better-suited for interactivity. An interactive infographic will require more data, more research, more user options (multiple choice questions or multi-layered pop-up functions, for instance) and programming to create.

After creating written outlines and mockups, they’re delivered to you for approval. Next, we begin creating the infographic from scratch while testing different visualisation and engagement tactics that could enhance the user experience.

The launch of the final product is then determined by you and your strategist, and we begin measuring web results to report back on progress.

The Visual Marketing You Need

We believe in content that converts, content that makes an impact.

Without visual elements, your content marketing dollars are wasted.

74% of marketers use visuals as the primary asset in their social strategies.

37% of marketers state visuals are the most important type of content for their businesses.

People follow directions 323% better when using text + illustrations compared to text alone.

41.5% of marketers state custom infographics drive the highest visual engagement for their brand.

31% of marketers state they are devoting more than 40% of their marketing budget to visuals.

More than 4 billion people have internet access, and your content must compete with every piece of information on the web to earn an audience.