White Paper Writing Services

White papers establish your brand as an expert in a given industry or on a specific topic, bringing you one step closer to being discovered by potential customers. A quality white paper boosts credibility among your target audience and demonstrates industry thought leadership.

A majority of marketers cite white papers as a top source of lead generation. Brafton is the go-to agency for white paper creation and distribution in Australia.

White Paper Writer

Brafton’s industry-focused writers possess subject-matter expertise spanning across business and consumer markets. After receiving approval on an outline, your white paper writer will thoroughly research the topic, surveying existing data, commentary and analysis from trusted sources, which often includes an internal subject matter expert from your organisation. He or she will then write a first draft, at which point all edits and feedback will be incorporated into the white paper.

White Papers Get Results: Just Ask Our Clients

White Paper Design

Once the text has been approved, your white paper content will be formatted by Brafton graphic designers. They will collaborate with you, your white paper writer and your project manager to implement your brand colour schemes, logos, fonts and other design preferences, such as photography, icons, graphs or charts. The white paper will once again be submitted for approval, and any edits will be applied.

Quality content at Brafton is a mix of technical writing and professional formatting, as readers of white papers and other content prefer multimedia asset types. Our team coordinates internally to ensure both the design and the copy of your white paper work in concert with each other for maximum impact and engagement.

Showcasing Thought Leadership and Industry Expertise

Brafton’s white papers augment your blog and integrate to your overall content marketing strategy, ensuring that your business turns readers into leads, and leads into customers.

White papers can be tailored to both B2B and B2C audiences, as well as numerous industries, including:












Human Resources

And much more!

Become a thought leader, promote brand awareness and launch your next lead gen campaign with Brafton’s expert white paper writing service.