ClickCease Content Creation Archives - Brafton

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What Is Social Media Optimization? 10 Best SMO Tips


Have you ever looked at a social media account and thought of a haunted mansion? It may sound exciting at first, but really, it’s only fun to watch from the […]

The Web’s Attention-Grabbers: Structured Snippet Examples & Best Practices


Want to fully appreciate the value of the structured snippet, a Google Ads extension that enables the search engine to give readers even more information about your business? Then you […]

5 Storytelling Templates You Need to Try


Good news: You don’t have to be a creative writing expert to tell a great story. Bad news: Anyone can write a blog post, type something up for social media […]

Redesigning a Website The Right Way: A Holistic Guide To Getting Results


When you designed your current website, you probably looked at it the way I look at every pop culture reference I put into marketing content — that is, with immeasurable […]

Why Content Is Important for SEO: Everything You Need To Know


Today we celebrate SEO’s coming of age with a refined rendition of our classic hit, “Why content for SEO?”

3 Tactics to Master Website Content


Great website content writing can elevate web pages, improve site ranking and drive organic traffic. Here’s what you need to know.

Writing an eBook: What You Need to Know


Writing an eBook is a great way to kick-start your lead generation campaign. Here’s how to begin.

The Essential Digital Marketing Buzzwords Guide


When the bots overtake us, will they create better marketing buzzwords than we could have imagined?

White Paper vs. eBook: What’s the Difference? (Infographic)


Ah, the great white paper vs. eBook debate. Today, we’ll introduce you to both and see which is right for your content marketing strategy needs.