Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Jun 06, 2011 News

Study: Google +1 boosts organic clicks (and SEO)

A study from SEO Effect indicates that +1 content catches more clicks, though the question of whether consumers will adopt a “+1 mentality” is still on marketers’ minds.

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Jun 03, 2011 News

Google acquires PostRank: Will +1 be a social search ranking factor?

Google has acquired the social analytics firm PostRank, and marketers might ask themselves if this means +1 and social search will become key to SEO.

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Jun 03, 2011 News

Google search goes visual with updated Image results

Google Image results have been updated, making visual content key to SEO.

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Twitter unleashes retargete ads that help brands get their messages to the right users.

Jun 03, 2011 News

Data suggests Twitter marketing meets demand

New research from both Pew and Edison indicates that Twitter adoption is slow but steady, and brands are likely to find advocates via Twitter marketing.

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Jun 03, 2011 News

Schema.org unites search engines for better organic result displays

Schema is a new organization that offers webmasters mark-up data to make site design more manageable and search results more info rich.

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Jun 02, 2011 News

Smartphone owners prefer to search the mobile web

BIGresearch reports that smartphone owners are increasingly likely to shop the mobile web, and content marketers should remember to cater to on-the-go consumers.

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