The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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To Blog, or Not to Blog?
It’s no secret that blogging is a bit of an internet marketing craze today, but is it the type of content that will be the best use of your time and resources?
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Google mobile search becomes more visual
Search marketers might be interested in offering more types of content, as Google is offering mobile users more accessible search icons.
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Email marketing to inactive subscribers impacts post-Panda search rankings
One marketer has discovered that he had to think beyond best practice email marketing or suffer a negative impact on search rankings.
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Internet marketing news roundup, May 27
This week, Google and Microsoft seemed to be competing for internet marketers’ attention, both through search-specific developments and social features.
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Google’s updated flight search results make SEO a must for travel sites
Google has officially announced a flight schedule feature that means marketers in the travel industry need to up their SEO game.
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Social media marketing budgets rise, fresh content a focus
Site design company Webs’ recent marketing poll indicates that businesses plan to boost social investment this year, but they need to up the ante with social content marketing in order to see results.
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Internet ad revenue for Q1 hit record-breaking $7.3 billion
The Internet Advertising Bureau’s internet advertising revenue figures for Q1 2011 reveal that last quarter proved the most profitable in the industry’s history.
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Google adds social context to content with Gmail people widget
Google has added a people widget to Gmail that may add valuable social context to content for email marketers.
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