Yes, ChatGPT Can do Data Analysis: How to Get Started
Can ChatGPT do data analysis? Yes, but it has limitations. Read on to learn how to leverage this tool the right way.
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Can ChatGPT do data analysis? Yes, but it has limitations. Read on to learn how to leverage this tool the right way.
In digital marketing, a conversion is the gold standard of user interaction. Technically speaking, it’s a measurement of people who have taken a particular action such as completing a purchase, signing up for a newsletter or filling out a form. But I prefer to think of it as a transformation. From passerby to audience member;… Read more »
UTM codes help marketers decipher their web analytics in GA4. Here’s when, where and how to use them.
All companies using Google Analytics will have to migrate from UA to GA4 very soon. Here are some orderly steps to make the process work.
For marketers, Google Analytics 4 (GA4) is like a kids’ toy box. Pop open the lid and your whole world changes. Do you reach for that valuable insight first? No, wait, there’s an important user interaction metric over there. Hold on — are those search console analytics? The good news is that, if GA4 is… Read more »
To the chagrin of many (well, at least the ones who don’t know), Google Analytics 4 (GA4) doesn’t have the same fan-favorite “Views” feature that Universal Analytics (UA) has. But the good news is that a “new” feature in GA4, called “Data Streams,” has effectively replaced UA’s Views while offering much of the same functionally… Read more »
Google Analytics 4 (GA4) officially replaced Universal Analytics in July 2023, and it wasn’t a smooth transition. Unless you switched to the new Google Analytics, your analytics simply stopped processing data. If you’re still uncertain about the transition or would like some best practices to get your analytics up and running, we’ve got you covered…. Read more »
If you’re in marketing, gathering data can make you feel like a kid at the ice cream shop. You start out excited by the variety but equally overwhelmed by the choices. After serving yourself a giant portion, you end up with a mix that’s hard to digest, leaving you with a stomachache, and a reminder… Read more »
Understanding your website’s performance is vital, and one key metric to keep a keen eye on is the conversion rate. With the introduction of Google Analytics 4 (GA4), things have shifted considerably from the previous version, Universal Analytics (UA). For conversion rate optimization, you now focus on a conversion event rather than the goal conversions… Read more »
Knowing where your website appears in Google’s search results is essential because it has a direct bearing on the performance of your digital marketing and is also a crucial sign of your online presence. We at Brafton are experts in negotiating these online seas, helping you understand the nuances of keyword rankings. Let’s investigate how… Read more »