Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
To reach the widest possible audience, brands need to use content marketing tools like Google’s new Mobile Usability reports to make sure every lead can seamlessly interact with a site.
The jack-o-lanterns are just being thrown out, yet nearly one in three consumers has already begun holiday shopping, according to data from Google.
As brands prepare for the holiday shopping season, they need to brace themselves for an influx of online sales.
Businesses are preparing for a busy holiday season, but they need strong content to support their marketing strategies.
Ello came out and challenged the social media landscape, but marketeing buzz has since died down. Will it change everything or fizzle out?
Check out the pictures from Brafton’s second annual Halloween costume party, some creepy some content marketing related.
When brands allocate resources to social marketing channels, they shouldn’t overlook Pinterest and the surprisingly large amount of qualified social referral traffic it drives.
Marketers want to generate more leads, and they’re looking toward content marketing services to do so, but their data is getting in the way.
If you’re looking to capitalize on traffic from mobile devices, video marketing might be your best opportunit
There are many ways to publish video marketing content, and the platform brands’ choose should reflect the goals they’re trying to achieve.