The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Video blogs quickly become most valuable content for marketing
One Brafton client saw just how quickly video content can have an impact on marketing results when it added video blogs to its web strategy.
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Say hi to Brafton at Affiliate Summit West in Las Vegas Jan. 18-20 #ASW14
If you’re attending Affiliate Summit West, make sure to stop by booth #9017 to chat with Brafton about digital marketing and lead generation.
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Why YouTube video marketing is hotter than a stolen habanero
Video content is hot right now, but marketers need to make sure there is demand from consumers before launching into a full-scale YouTube campaign.
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The latest from Twitter: “While You Were Away” round ups
Twitter is experimenting with a new way to share popular social content with users. Find out how it’s part of a larger trend toward increasing marketing visibility.
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3 ways to get more social shares from your content
We analyzed the most socially shared content posts of 2014. Here’s what we found.
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By 2017, 74% of web traffic will come from video
Marketers need to invest in video to maintain their search traffic as more clicks go to visual content.
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Grow your audience: Striving to reach the third circle
According to content creation expert Joe Pulizzi, the key to successful social distribution is in reaching the third circle of followers online.
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A few of our favorite things: 3 content campaigns from the past year
Brafton’s content marketing consultants and creative teams reflect on some of their favorite (and most successful) campaigns from the past year.
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