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SEO

6 introductory types of link building that work (infographic)

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Learn the basics of link building and why it is so much more important than you may recognize.

SEO

How to perform an SEO checkup in 2019

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Performing regular SEO checkups on your site helps identify its biggest strengths and pinpoint your most valuable opportunities for growth.

SEO

20+ SEO marketing tools every pro should know in 2019

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If you’re a marketer in search of ROI, you need SEO tools.

SEO

An interview with Rand Fishkin, the Wizard of Moz

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We sat down with Rand Fishkin with the initial intention of writing a story called, “How Brafton uses MozTools,” but after an hour of speaking with him, we realized there […]

SEO

6 ways social media impacts SEO

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Marketing professionals cannot afford to ignore the impact social media has on search engine optimization.

SEO

Penguin 4.0 is here: Don’t get caught on thin ice

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It’s been a long time coming. Penguin 4.0 is here, and we’ve got 3 tips to help you avoid penalties.

SEO

Get to know the anatomy of a Google SERP

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Noticed the first page of Google SERPs is a little busy? Here’s our “anatomy of a Google SERP,” and how the features can affect your marketing efforts.

SEO

SEO in 2016: 4 areas you may need to modernize

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SEO isn’t what it used to be. Treat your audience like people, not machines. Your content will appeal to them, and Google will reward you.

SEO

Why keywords are still essential for your content strategy

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Keywords may be less important for SEO, but they’re still absolutely essential for your content marketing strategy. Here’s a look at why they’re here to stay.