The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
How To Create Content for Instagram: A Detailed Overview From Our Experts
Wondering how to create content for Instagram? Our content team compiled this detailed overview for you.
How To Write Email Copy That Works
Here’s the thing about email marketing: Nobody cares what you have to say. Case in point, check out this cold email I received today: Did you care what was in that email? Did you fall asleep? I fell asleep while not caring at the same time because it’s absolutely awful. Brainpower is a Fixed Resource… Read more »
Segmentation and Personalization in Email Marketing
Email is one of the most powerful tools marketers have access to. Here’s how to use it the right way.
How to Create a Product Demo Video That Generates Money (Video)
Learn how to create a profitable product demo video, and check out these great examples.
Balancing Both Sides of Life: How Laura Leone Went From Designing to Managing
Laura Leone is a stellar Project Manager here at Brafton. In this blog we dive into her journey to where she is now.
Money and Marketing: These Are The Words That Make People Spend Money (Video + Infographic)
Have you ever considered what kind of words can influence buying decisions? Or why they have that effect on people? Here’s what we know about money and marketing.
Entertainment Marketing: Everything You Need To Know (Infographic)
Entertainment marketing is an inescapable part of consuming almost any kind of media, from films to video games. In this post, we look at some common entertainment marketing strategies, from product placements to co-promotions and licensing.
‘Above the Fold’ Episode Recap: For the 20th Time, It Needs More Butt Coverage!
An honest look at the trials and tribulations — but also the bootstrapping brilliance — of a highly relatable entrepreneur.
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