Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Given the nature of social media engagement today, a brand’s social media channel is about more than just followers, fans and photos. Each social campaign and post is an opportunity, as well as a significant responsibility, for a business to show what it’s made of. The most successful social media marketing campaign is one that’s… Read more »
Looking to boost your LinkedIn campaigns? Dive into the various LinkedIn automation software opportunities on the market, including new tools and free extensions.
Wondering how to create content for Instagram? Our content team compiled this detailed overview for you.
In this edition: Brafton’s Insta is looking oh so fine, we introduce our newest social media strategists and so much more!
In this edition: Meet our newest social media strategist, IG content we’re obsessed with, Pinterest is buzzing more than ever, Tweets with all the summer vibes and more!
Are you doing social media marketing without hashtag tracking? That’s a big mistake. Learn why it’s critical to track your hashtags and how to do it efficiently.
Attendees can’t exactly flock to your event if they don’t know it’s happening. Here’s why an event marketing plan matters and how to build one.
There are numerous social media key performance indicators that you can track when evaluating your campaigns. Let’s look at six that really work, and some that aren’t worth monitoring.
Roses are red. Violets are blue. We love social. How about you? Here are the latest social media news and updates from our very own social team.
Instagram is one of the most popular social media platforms, so your brand should be using it to your advantage. Here are a few unique Instagram Story ideas to help inspire you.