The roadmap to successful email marketing
For every $1 spent, email marketing produces $38 in ROI. Those are figures any boss would love to see.
Ebooks
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
The guide to drip email marketing (and 4 examples you can steal)
Drip emails have 3X higher click-through rates compared to regular, single-send emails. Why is that? Why is drip marketing so effective, and how are companies using it to drive sales?
Make it count: How to measure digital marketing effectiveness
Focus on the metrics that matter to drive ROI on your digital marketing strategy.
Predicting the future of content marketing
Ensure your content marketing strategy isn’t obsolete in six months.
How to optimize your social media channels (plus best practices you can actually use)
See how top brands are dominating social.
Content for Goals: Conversions
At the end of the day, your web marketing is measured in conversions.
Creating a content strategy that will sustain company revenue for years to come
Companies need cash, so why isn’t your content marketing strategy concentrated on business sustainability and revenue-driven metrics?
2019 state of content marketing report
Learn the tools, tactics and technology driving content marketing success.
The 2018 keyword optimization guide
Google’s algorithms are constantly changing. Your keyword optimization techniques need to evolve right along with them.
How to measure digital marketing effectiveness
Just 39 percent of companies believe their marketing is effective. So why are they investing more?