Our Expertise

We’re a full service content marketing agency based in Sydney – if it’s content, we do it!

Learn More About Our Content Marketing Services

Blog Content Creation

Blog Content Creation

Increase search exposure, build brand awareness and attract top-of-funnel visitors with blog posts created by our in-house team of content marketers. We create high-quality content that’s personalised for your target audience and optimised for search engines.

eBooks and Whitepapers

eBooks & White Papers

Push your visitors through the sales cycle with conversion content that demonstrates thought leadership and differentiates your brand. We don’t just start conversations; we nurture them by creating content that builds relationships and drives sales.

Infographic & Asset Design

Infographics & Asset Design

Get onboard with visual content marketing. We design everything from full-size printable infographics that emphasise visual storytelling to formatted white papers that demonstrate your brand’s expertise.

Video Production

Video Production

Steal the eyes of your prospects. We create everything from on-location testimonials to animations, vox pops, video blogs and more.

Case Studies & Website Copy

Case Studies & Website Copy

Attract visitors with landing pages written by our content experts and drive them down the funnel with social proof from case studies. We help you and your clients tell stories that underscore the value of your brand to your customers.

Newsletters & Email Copy

Newsletters & Email Copy

Execute on your email marketing strategy with our industry experts in the driver’s seat of your automation platform, and our creatives at the helm of your content development efforts. We help you leverage email marketing as part of your content marketing strategy to build and nurture leads and cultivate customer loyalty.

Ready to
start creating?


Strategy. Consultancy. Distribution.

Content Strategy

Our Content Marketing Strategists take a scientific approach to inbound marketing and content marketing campaigns using hard data to craft the perfect strategy to achieve client goals. Content strategy is the backbone behind every deliverable created to ensure only high-quality content is put in front of your target audience.

Technical SEO

Our Technical Consulting team build strong foundations by evaluating technical SEO issues, conducting keyword research and user-experience testing to improve user engagement and make content more visible to search engines. A technically sound website is the cornerstone of digital marketing.

Your Goals, Achieved

Brafton looks at every search engine results page as an opportunity for your organisation’s
online presence. The same goes for every email, social media post and paid advertisement.

We aim to make the customer journey as seamless as possible, with engaging content,
passionate messaging and data-backed strategy creating meaningful
business-consumer experiences. Everything is measurable, transparent and on-demand.

Our content marketing experts generate qualified leads, drive conversion rates and
help your business grow. It’s that simple.

We’re not another marketing company. We’re tangible ROI in your back pocket.

Make gains toward your business goals starting now.

Experience Matters

We know content marketing. We’ve been a global content marketing agency since 1998. Our teams of creative writers, animators, videographers, graphic designers and data-driven strategists work with clients across subject matter specialties. We design and execute agile content marketing strategies that will attract your audience and push leads through the sales funnel.

What Our Clients Are Saying


“The team are always willing to help and provide marketing ideas to help and improve our campaigns.”

Monica Hong, Marketing Manager

Sunrise Senior Living

“They make the whole process easy with a monthly content calendar and regular reviews of our content is performing.

Cas Scott, Digital & Direct Marketing Manager
Beyond Bank


“They’re always asking what else they can do to help us and providing suggestions for improvements.”

Annette Spinks, Marketing Coordinator
Genworth Australia

Above the Fold

... and below your expectations.

(A marketing podcast)

The Content Marketer

12 Ways to do Real Estate Content Marketing like the Pros

12 Ways to do Real Estate Content Marketing like the Pros

Launch a new build or upcycle your existing marketing with 12 content ideas for real estate marketers.

5 Standout Examples of Unique Content Created For Software Clients

5 Standout Examples of Unique Content Created For Software Clients

In the software industry, it’s vital that your content is just as great as your products or services. Explore 5 of our most recent standout client examples here.

4 Bad Mission Statements (and How To Do Better With Yours) [Infographic]

4 Bad Mission Statements (and How To Do Better With Yours) [Infographic]

Defining your purpose in life is a hefty goal. Perhaps that’s why there are so many bad mission statements out there that we can learn from.

Ready to
start creating?