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Many industries have been adopting search engine optimization (SEO) techniques to help drive traffic to their websites, but one industry that appears to be using the method may seem strange to many people – news organizations. Yesterday, news website The Huffington Post released its publishing standards for articles written by citizen journalists. Among the lists… Read more »
In the search engine optimization (SEO) world, search terms are like gold. But one search engine optimization expert (SEO) says companies should be more concerned with care words than search words. In his newsletter New Thinking, Gerry McGovern says that the terms people use when they search are not exactly what they are looking for… Read more »
In its Digital Outlook Report 2009, online marketing agency Razorfish finds that search engine optimization will become an increasingly important part of marketing campaigns – overtaking even pay per click.
Although a growing number of businesses are expected to use search engine optimization (SEO) throughout 2009, a new report finds that Fortune 500 companies are struggling with the implementing the strategy.
As more companies look for inexpensive ways to provide return on investment, one firm which assists Americans in finding a home or apartment is ramping up its search engine optimization (SEO) efforts. According to PRIMEDIA , which helps people with living arrangements though its print publications and websites like ApartmentGuide.com, Rentals.com and NewHomeGuide.com, the company… Read more »
It appears that in the same way that companies are increasingly using search engine optimization (SEO) the news media may soon be looking into it as well. As even news organizations are attempting to draw in more visitors to their websites, it is becoming increasingly important for journalists to know about and implement search engine… Read more »
As more organizations discover the power behind search engine optimization (SEO), the types of industries using the online marketing tool increases. Now a city is using search engine optimization (SEO) to help draw tourism and convention dollars. VISIT DENVER, the nonprofit convention and visitors bureau for the city of Denver, Colorado has hired 90octane to… Read more »
A cosmetic dentist says that by using search engine optimization (SEO) she has been able to grow her business revenue to more than $1 million per year. Dr Helaine Smith, a cosmetic dentist located in Boston, says that the use of search engine marketing for her website has allowed her to open a second practice… Read more »
Although all marketing channels appear to be struggling because of the economy, a new study finds search engine optimization (SEO) will continue to grow in 2009 and beyond. According to figures from the Search Engine Marketing Professionals Organization (SEMPO), search engine marketing (SEM) and search engine optimization (SEO) are expected to reach $14.7 billion in… Read more »
It appears that ToysRUs should have put some money toward a search engine optimization (SEO) consultant before it spent $5.1 million on the domain name Toys.com as Google has reportedly de-indexed the URL. Domain Name Wire reports that because ToysRUs forwarded the domain name rather than transfer it, the site was re-indexed by Google, thereby… Read more »